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Scott Collier

Deliberate, Beautiful, & Smart Marketing

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Every successful brand, product, or campaign starts with strategy and collaboration. From discovery to delivery, I focus on solutions that work—built to perform and grow. Bringing Ideas to Life Strategy

Company Description

Racecoach.net

RaceCoach.net was founded as a result of the glaring problem with most professional race coaching: it only worked towards making drivers fast in a specific car or on a specific track. RaceCoach.net’s founder and chief instructor, Dave Scott, spent many years racing professionally in Grand Am, World Challenge, and ALMS, in addition to a variety of amateur and club racing organizations. He watched as a few racers seemed to prevail in any car, on any track, and in any weather, and distilled many of their secrets into a detailed, organized coaching program.

Project Scope

The RaceCoach.NET project focused on updating the website with a modern, user-friendly design to enhance the overall experience for drivers and coaches. A key addition was the integrated scheduling functionality, which seamlessly connects to a CRM, enabling better user tracking, interaction, and promotional outreach.

Responsibilities

Design

Website Development

Marketing

Strategy

+20%

Sales Targets

Developed integrated marketing concepts for product launches that exceeded sales targets by 20%

9%

Increased sales

Designed marketing visuals for campaigns that boosted sales by 18% over six months.

1200%

Page Views

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RaceCoach.Net Website Redesign

Contact Me

Want to Learn More About This Project?

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Uncover your company’s full potential with a passionate and innovative creative marketing expert.
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512 680 8843

scottcollier@me.com

Capabilities

Marketing

Branding

Content

Design

Development

Main

Home

Work

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Scott Collier